Today, we’re celebrating Octant Epoch 9 with a special two-part series called Storytelling on Ethereum, where we explore how we communicate Ethereum’s human story to the world, and how Ethereum’s tech stack and community ethos empowers creators to elevate their storytelling.
But first, a quick TL;DR on Octant. For those who aren't familiar, Octant is an open-source funding platform built by the Golem Foundation that lets GLM token holders direct a portion of staking rewards to public goods projects every eight weeks. Epoch 9 was created in collaboration with the Ethereum Foundation, with $1M in matching funds available for projects.
We’re truly honored to be one of the 30 projects featured in the round. You can check out our project and learn more about the round here. It’s been an incredible experience to take part in this round, and I’m deeply grateful for the support, collaboration, and inspiration across this vibrant community, and to the Octant team for all they’re doing to uplift the Ethereum ecosystem.
Since this is a special episode, we’re changing things up and joining me are two amazing co-hosts who are also part of this round:
Together, we explore how creators are shaping Ethereum’s narrative, what’s working, and what still needs to be told.
You’ll learn:
💡 Start with the Why: When onboarding new audiences, lead with the value Web3 brings to people’s lives, not the jargon. Real impact stories connect better than buzzwords. To grow Ethereum’s reach, we need to meet people where they are, on the platforms and mediums they already use.
🎭 Make It Human: Humor, emotion, and authentic storytelling help people see Ethereum not just as technology, but as a living movement shaped by culture, creativity, and community. For Ethereum to truly thrive, we must evolve from “Ethereum as software” to “Ethereum as story.”
🌱 Funding the Future of Storytelling: Octant’s model for public goods funding recognizes that creators and educators are as vital as coders. As Brooke says, “content is infrastructure” ; it’s decentralized, global, and essential to Ethereum’s growth.
Brooke Lacey
Evan Mann
Octant
Check out Crypto Altruists' Octant Epoch 9 Page
PIPE gDAO is leveraging blockchain for their University Real World Asset IP Launchpad that helps bring groundbreaking ideas from lab to market. By joining the Pipe Associate Network (aka PAN), associates can create a profile highlighting their skills, be notified of opportunities, and then contribute fractional work to pre-IPO companies in return for equity and tokens.
Check out their Linktree for links to all of their socials so you can get involved and join this growing community!
03:05 - To start, I’d love to hear from each of you; what inspired you to create in Ethereum’s ecosystem? What about Ethereum first captured your imagination?
08:30 - Ethereum has been called a lot; “the world computer”, “the infinite garden”, “a ponzi scheme”, “the world ledger.” In your eyes, what’s the most important story about Ethereum that still isn’t being told clearly enough?
17:40 - We’re seeing incredible storytelling across different mediums including writing, video, memes, comedy, art, and even games. What’s worked best for you when it comes to making Ethereum relatable to new audiences?
30:05 - How has being part of Epoch 9 inspired you and shaped your own approach to communicating Ethereum’s purpose?
34:30 - There’s a growing recognition that the people behind the tech, including the creators, educators, storytellers, are just as critical as the coders. How do we elevate those voices within the ecosystem?
39:20 - What’s the best way for listeners to follow you and learn more about your work?
42:45 - If you could craft a single headline for Ethereum in 2026, something you’d want the world to read, what would it be?
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While we may discuss specific web3 projects or cryptocurrencies on this podcast, please do not take any of this as investment advice, and please make sure to do your own research on potential investment opportunities, or any opportunity. We host a variety of guests on this podcast with the sole purpose of highlighting the social impact use cases of this technology. That being said, Crypto Altruism does not endorse any of these projects, and we recognize that, since this is an emerging sector, some may be operating in regulatory grey areas, and as such, we cannot confirm their legality in the jurisdictions in which they operate, especially as it pertains to decentralized finance protocols. So, before getting involved with any project, it’s important that you do your own research and confirm the legality of the project. More available HERE.
